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Advertising, Promotion and Supplemental Aspects of Integrated Marketing Communications

판 3개, 최신 판부터

Advertising, Promotion and Supplemental Aspects of Integrated Marketing Communications

South-Western College Pub, 2002, 양장(하드커버), ISBN 9780030352713

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Advertising, promotion & supplemental aspects of integrated marketing communications

Dryden Press, 2000, ISBN 9780030211133

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Advertising, promotion, and supplemental aspects of integrated marketing communications

Dryden Press, 1997, ISBN 9780030103520

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